{"id":8306,"date":"2025-03-14T17:01:07","date_gmt":"2025-03-14T09:01:07","guid":{"rendered":"https:\/\/tryon.kivisense.com\/blog\/?p=8306"},"modified":"2025-03-17T17:27:18","modified_gmt":"2025-03-17T09:27:18","slug":"brand-activation","status":"publish","type":"post","link":"https:\/\/tryon.kivisense.com\/blog\/brand-activation\/","title":{"rendered":"\u00a0Top 10 Brand Activation Examples in 2025"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"8306\" class=\"elementor elementor-8306\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3619 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3619\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-56de\" data-id=\"56de\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d7d854e e-flex e-con-boxed e-con\" data-id=\"d7d854e\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9feffc2 elementor-widget elementor-widget-text-editor\" data-id=\"9feffc2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.15.0 - 09-08-2023 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\tBrand activation is gaining attention from all businesses due to its vibrant and critical yet real connections with consumers in 2025. Since the growing saturation of traditional advertising channels, brands want to engage consumers more powerfully and engagingly. This entity is focusing on pop-ups in the community for celebrity sponsorships. Not only does it rebrand the idea behind each experience, but many businesses are eager to differentiate themselves in the market.\n\n<h2>What is a brand activation?<\/h2>\nBrand activation is a marketing technique that aims to drive awareness and participation by inviting consumers to engage with a brand directly. In contrast to conventional advertising, which primarily informs or convinces, brand activation is geared towards developing experiential connections that drive action, like trying a product, sharing on social media, or fostering brand loyalty.\n\nThis strategy typically incorporates live events, experience marketing campaigns, pop-up stores, product sampling, influencer collaborations, and online interactions that encourage engagement. The idea is to animate the brand in a manner that speaks emotionally to the public, ultimately driving brand recall and customer loyalty.\n<h2>Role of innovative brand activations in digital marketing<\/h2>\nMany individuals confuse digital marketing innovation with brand activation. In brand activation, the leverage comes in the form of interactive elements, as seen in augmentation and virtual reality. Gamified experiences through three-dimensional approaches make it a happening participation from consumers.\n\nWhen we talk about viral potential in digital marketing, brand activation has more chances of increasing engagement since it amplifies brand reach organically. Many brands are focused on interactive campaigns showcasing pop-ups and immersive experiences. This type of campaign fosters more emotional connections and enhances customer loyalty.\n<h2>Top 10 Brand Activation Examples for 2025<\/h2>\n<h3>Experiential Marketing: Immersive AR and VR experiences<\/h3>\nTraditional digital marketing practices consistently face the challenge of capturing the interest of distracted customers. That is why, modern strategies like Augmented Reality (AR), and Virtual Reality (VR) are transforming how customers engage. These tools provide immersive and interactive encounters that go beyond the classical marketing methods.\n<h3>Livat Shanghai Grand Opening<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18ea0e3 e-flex e-con-boxed e-con\" data-id=\"18ea0e3\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-90a65a2 elementor-widget elementor-widget-video\" data-id=\"90a65a2\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/BLX27pxE0-w&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.15.0 - 09-08-2023 *\/\n.elementor-widget-video .elementor-widget-container{overflow:hidden;transform:translateZ(0)}.elementor-widget-video .elementor-wrapper{aspect-ratio:var(--video-aspect-ratio)}.elementor-widget-video .elementor-wrapper iframe,.elementor-widget-video .elementor-wrapper video{height:100%;width:100%;display:flex;border:none;background-color:#000}@supports not (aspect-ratio:1\/1){.elementor-widget-video .elementor-wrapper{position:relative;overflow:hidden;height:0;padding-bottom:calc(100% \/ var(--video-aspect-ratio))}.elementor-widget-video .elementor-wrapper iframe,.elementor-widget-video .elementor-wrapper video{position:absolute;top:0;right:0;bottom:0;left:0}}.elementor-widget-video .elementor-open-inline .elementor-custom-embed-image-overlay{position:absolute;top:0;right:0;bottom:0;left:0;background-size:cover;background-position:50%}.elementor-widget-video .elementor-custom-embed-image-overlay{cursor:pointer;text-align:center}.elementor-widget-video .elementor-custom-embed-image-overlay:hover .elementor-custom-embed-play i{opacity:1}.elementor-widget-video .elementor-custom-embed-image-overlay img{display:block;width:100%;aspect-ratio:var(--video-aspect-ratio);-o-object-fit:cover;object-fit:cover;-o-object-position:center center;object-position:center center}@supports not (aspect-ratio:1\/1){.elementor-widget-video .elementor-custom-embed-image-overlay{position:relative;overflow:hidden;height:0;padding-bottom:calc(100% \/ var(--video-aspect-ratio))}.elementor-widget-video .elementor-custom-embed-image-overlay img{position:absolute;top:0;right:0;bottom:0;left:0}}.elementor-widget-video .e-hosted-video .elementor-video{-o-object-fit:cover;object-fit:cover}.e-con-inner>.elementor-widget-video,.e-con>.elementor-widget-video{width:var(--container-widget-width);--flex-grow:var(--container-widget-flex-grow)}<\/style>\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e76e5fc elementor-widget elementor-widget-text-editor\" data-id=\"e76e5fc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p data-pm-slice=\"0 0 []\">For example, the opening of Ingka\u2019s new <a href=\"https:\/\/www.youtube.com\/results?search_query=livat+shanghai+opening+kivisense\">Livat Shanghai<\/a> was an event full of exciting and futuristic AR experiences. The core attraction of the event was the \u2018\u2019Innovation Hub\u2019\u2019, which takes the visitors to a Livat Planet AR Fantasy World. Here, they could enter into interactive zones like Planet Forest, Planet Ocean, Planet Wildflower, and Planet Wonderland. The use of immersive techs like AR made the event a lot more thrilling and happening.<\/p><h3>Integration of influencers and brand ambassadors<\/h3><p>Influencer collaborations and brand ambassador marketing are booming immensely. App pop-ups featuring influencers, create unique and memorable experiences. It leads to long-term brand-consumer relationships with high affinity.<\/p><p>Adidas x Kylie Jenner Activation\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e24390 elementor-widget elementor-widget-image\" data-id=\"7e24390\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.15.0 - 09-08-2023 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"533\" src=\"https:\/\/tryon.kivisense.com\/blog\/wp-content\/uploads\/2025\/03\/image3-9.png\" class=\"attachment-large size-large wp-image-8462\" alt=\"Brand activation\" srcset=\"https:\/\/tryon.kivisense.com\/blog\/wp-content\/uploads\/2025\/03\/image3-9.png 800w, https:\/\/tryon.kivisense.com\/blog\/wp-content\/uploads\/2025\/03\/image3-9-768x512.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-18cf73f elementor-widget elementor-widget-text-editor\" data-id=\"18cf73f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p data-pm-slice=\"0 0 []\">\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0Source: WWD<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f9dddd3 elementor-widget elementor-widget-text-editor\" data-id=\"f9dddd3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p data-pm-slice=\"0 0 []\">Adidas once excellently collaborated with the influential Kylie Jenner for a pop-up event. It combined the power of endorsement with an immersive experience. Results? All collection was sold out and the brand enjoyed massive customer engagement.<\/p><h3>Fenty Beauty\u2019s Global Pop-Ups\u00a0<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c7400f9 elementor-widget elementor-widget-image\" data-id=\"c7400f9\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1290\" height=\"861\" src=\"https:\/\/tryon.kivisense.com\/blog\/wp-content\/uploads\/2025\/03\/image1-9.png\" class=\"attachment-large size-large wp-image-8460\" alt=\"Brand activation\" srcset=\"https:\/\/tryon.kivisense.com\/blog\/wp-content\/uploads\/2025\/03\/image1-9.png 1388w, https:\/\/tryon.kivisense.com\/blog\/wp-content\/uploads\/2025\/03\/image1-9-1280x854.png 1280w, https:\/\/tryon.kivisense.com\/blog\/wp-content\/uploads\/2025\/03\/image1-9-768x512.png 768w\" sizes=\"(max-width: 1290px) 100vw, 1290px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fdd9328 elementor-widget elementor-widget-text-editor\" data-id=\"fdd9328\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p data-pm-slice=\"0 0 []\">\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<span style=\"font-size: inherit; text-align: inherit; background-color: var(--has-background, var(--background-color)); color: var(--color); font-style: var(--fontStyle, inherit); font-weight: var(--fontWeight); letter-spacing: var(--letterSpacing); text-transform: var(--textTransform);\">Source: fashionunited<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cb0c72a elementor-widget elementor-widget-text-editor\" data-id=\"cb0c72a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p data-pm-slice=\"0 0 []\">Fenty Beauty often uses pop-up events and collaborates with influencers as well as celebrities to soft launch and showcase their new products. Such events and sponsorships not only create social media buzz but also develop a sense of exclusivity that leads to sales.<\/p><h3>Hybrid activations: merging physical and digital experiences<\/h3><p>In this digital era, it&#8217;s all about going big and to create an extravagant experience, and hybrid activations can achieve that. For example, QR codes, billboards powered by AR, and engaging installations catch consumers&#8217; attention that goes beyond the traditional brick-and-mortar approach.<\/p><h3>Jordan\u2019s \u2018\u2019World of Flight\u2019\u2019 Store at Beijing Sanlitun\u00a0<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2c6c22c elementor-widget elementor-widget-video\" data-id=\"2c6c22c\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=XHOmBV4js_E&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e021441 elementor-widget elementor-widget-text-editor\" data-id=\"e021441\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p data-pm-slice=\"0 0 []\">Jordan opened its first \u2018\u2019<a href=\"https:\/\/www.youtube.com\/watch?v=AUWomBoHvjw\">World of Flight<\/a>\u2019\u2019 store in Beijing Sanlitun, China and the unveiling of the store was full of immersive AR experiences. Attendees were guided to the entrance of the store through AR navigation. By canning the store building with mobile cameras, they could visualize digital basketballs, AJ1s, and shoeboxes flying in the air. This created eye-catching visuals that left the viewers in awe and kept them highly engaged.<\/p><h3>Burberry\u2019s Interactive Store in Shenzhen\u00a0<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-275e92a elementor-widget elementor-widget-image\" data-id=\"275e92a\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1290\" height=\"726\" src=\"https:\/\/tryon.kivisense.com\/blog\/wp-content\/uploads\/2025\/03\/image13-1.png\" class=\"attachment-large size-large wp-image-8456\" alt=\"Brand activation\" srcset=\"https:\/\/tryon.kivisense.com\/blog\/wp-content\/uploads\/2025\/03\/image13-1.png 1999w, https:\/\/tryon.kivisense.com\/blog\/wp-content\/uploads\/2025\/03\/image13-1-1280x720.png 1280w, https:\/\/tryon.kivisense.com\/blog\/wp-content\/uploads\/2025\/03\/image13-1-768x432.png 768w, https:\/\/tryon.kivisense.com\/blog\/wp-content\/uploads\/2025\/03\/image13-1-1536x864.png 1536w\" sizes=\"(max-width: 1290px) 100vw, 1290px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a1a5704 elementor-widget elementor-widget-text-editor\" data-id=\"a1a5704\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p data-pm-slice=\"0 0 []\">\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<span style=\"font-size: inherit; text-align: inherit; background-color: var(--has-background, var(--background-color)); color: var(--color); font-style: var(--fontStyle, inherit); font-weight: var(--fontWeight); letter-spacing: var(--letterSpacing); text-transform: var(--textTransform);\">Source: jingdaily<\/span><span style=\"font-size: inherit; text-align: inherit; background-color: var(--has-background, var(--background-color)); color: var(--color); font-style: var(--fontStyle, inherit); font-weight: var(--fontWeight); letter-spacing: var(--letterSpacing); text-transform: var(--textTransform);\">\u00a0<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aaa880e elementor-widget elementor-widget-text-editor\" data-id=\"aaa880e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p data-pm-slice=\"0 0 []\">Burberry also improved its brand experience by launching a <a href=\"https:\/\/jingdaily.com\/posts\/burberry-store-shenzhen-china-tencent\">digitally powered flagship store <\/a>by collaborating with WeChat in China. Customers used WeChat to access, and interact with new products, unlocking exclusive content.<\/p><h3>Sustainability as a core brand value<\/h3><p>As consumers are becoming more environmentally conscious, they push brands to adopt sustainable and eco-friendly practices both in manufacturing and experiential marketing.<\/p><h3>Patagonia\u2019s Worn Wear Initiative\u00a0<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-10b83c7 elementor-widget elementor-widget-image\" data-id=\"10b83c7\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1120\" height=\"630\" src=\"https:\/\/tryon.kivisense.com\/blog\/wp-content\/uploads\/2025\/03\/image14.png\" class=\"attachment-large size-large wp-image-8457\" alt=\"Brand activation\" srcset=\"https:\/\/tryon.kivisense.com\/blog\/wp-content\/uploads\/2025\/03\/image14.png 1120w, https:\/\/tryon.kivisense.com\/blog\/wp-content\/uploads\/2025\/03\/image14-768x432.png 768w\" sizes=\"(max-width: 1120px) 100vw, 1120px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6c86df0 elementor-widget elementor-widget-text-editor\" data-id=\"6c86df0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p data-pm-slice=\"0 0 []\">\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0\u00a0<span style=\"font-size: inherit; text-align: inherit; background-color: var(--has-background, var(--background-color)); color: var(--color); font-style: var(--fontStyle, inherit); font-weight: var(--fontWeight); letter-spacing: var(--letterSpacing); text-transform: var(--textTransform);\">Source: circularx<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-96fdc48 elementor-widget elementor-widget-text-editor\" data-id=\"96fdc48\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p data-pm-slice=\"0 0 []\">Patagonia launched a pop-up in their stores where they encouraged their customers to replace the old gear with store credit. In this way, the brand not only promoted the importance of recycling but also the brand\u2019s dedication to green practices.<\/p><h3>Adidas x Parley for the Oceans\u00a0<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ef17575 elementor-widget elementor-widget-image\" data-id=\"ef17575\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"720\" src=\"https:\/\/tryon.kivisense.com\/blog\/wp-content\/uploads\/2025\/03\/image11-2.png\" class=\"attachment-large size-large wp-image-8454\" alt=\"Brand activation\" srcset=\"https:\/\/tryon.kivisense.com\/blog\/wp-content\/uploads\/2025\/03\/image11-2.png 1280w, https:\/\/tryon.kivisense.com\/blog\/wp-content\/uploads\/2025\/03\/image11-2-768x432.png 768w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e9964aa elementor-widget elementor-widget-text-editor\" data-id=\"e9964aa\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p data-pm-slice=\"0 0 []\">\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0Source: Parley<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c8662bb elementor-widget elementor-widget-text-editor\" data-id=\"c8662bb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p data-pm-slice=\"0 0 []\">Adidas also collaborated with Parley, to endorse awareness about ocean conservation. For that, <a href=\"https:\/\/parley.tv\/initiatives\/adidasxparley\">Adidas<\/a> launched limited-edition sneakers manufactured specifically by ocean plastic. They marketed this whole campaign utilizing interactive experiences educating consumers, while also building brand credibility.<\/p><h3>Gamification and interactive experiences<\/h3><p>Gamification is a brain workout. What is more attractive than a physical experience in a digital way? Turning brand touchpoints into interactive experiences via challenges, and rewards, not only improves customer participation but also leads to increased brand recall.<\/p><h3>Maybelline NY\u2019s AR &amp; 3D Experience\u00a0<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4d66f0f elementor-widget elementor-widget-video\" data-id=\"4d66f0f\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/NfalQ3ZLtMk&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ed7edad elementor-widget elementor-widget-text-editor\" data-id=\"ed7edad\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p data-pm-slice=\"0 0 []\">Maybelline NY introduced an immersive marketing campaign to promote its <a href=\"https:\/\/www.youtube.com\/watch?v=NfalQ3ZLtMk\">Beat Limited Edition Collection<\/a>. The playful campaign uses AR and 3D tech to make beauty shopping more fun. Users can select and try their favorite looks with just one tap in a gamified environment. Through its virtual makeup game, the brand offered its users interactive explorations, free trials, and exclusive challenges with great rewards.<\/p><p>\u00a0<\/p><h3>Samsung\u2019s Galaxy Studio<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-030aec4 elementor-widget elementor-widget-image\" data-id=\"030aec4\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"448\" src=\"https:\/\/tryon.kivisense.com\/blog\/wp-content\/uploads\/2025\/03\/image8-7.png\" class=\"attachment-large size-large wp-image-8451\" alt=\"Brand activation\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e37d476 elementor-widget elementor-widget-text-editor\" data-id=\"e37d476\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p data-pm-slice=\"0 0 []\">\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 Source: Samsung Mobile Press<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9708d3f elementor-widget elementor-widget-text-editor\" data-id=\"9708d3f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p data-pm-slice=\"0 0 []\">Similarly, Samsung introduced interactive installations in its Galaxy Studio. Here, users can test products via gamified challenges, improving interaction with the brand. This is a great way to attract foot traffic and earn engagement.<\/p><h3>Social media integration: real-time interactions and UGC<\/h3><p>From live-streaming to user-generated content on pop-ups and kiosks, brand activation boosts the reach of any business. Therefore, live-streaming and user-generated content (UGC) amplify brand activation, encouraging real-time peer-to-peer encouragement.<\/p><h4>LOEWE&#8217;s Qixi AR Experience\u00a0<\/h4>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d687f33 elementor-widget elementor-widget-video\" data-id=\"d687f33\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=-Wn4HjbDmrE&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4d75cc0 elementor-widget elementor-widget-text-editor\" data-id=\"4d75cc0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p data-pm-slice=\"0 0 []\">Loewe introduced an adorable AR experience, using delightful AR filters, to celebrate the <a href=\"https:\/\/www.youtube.com\/watch?v=-Wn4HjbDmrE\">Chinese Valentine&#8217;s Day, Qixi<\/a>. Users could snap fun moments with their loved ones using the cuddly hedgehog filter, along with butterfly and star filters. The symbolization of love with hedgehogs can be recorded in dual-shot modes or solo shots. This unique way to express love and share feelings made the Qixi a lot more meaningful and fun.<\/p><h3>Starbucks\u2019 #RedCupContest\u00a0<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5177f1e elementor-widget elementor-widget-image\" data-id=\"5177f1e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/tryon.kivisense.com\/blog\/wp-content\/uploads\/2025\/03\/image6-8.png\" class=\"attachment-large size-large wp-image-8465\" alt=\"Brand activation\" srcset=\"https:\/\/tryon.kivisense.com\/blog\/wp-content\/uploads\/2025\/03\/image6-8.png 1024w, https:\/\/tryon.kivisense.com\/blog\/wp-content\/uploads\/2025\/03\/image6-8-768x432.png 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-198d250 elementor-widget elementor-widget-text-editor\" data-id=\"198d250\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p data-pm-slice=\"0 0 []\">\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 Source: threezi<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1ac327b elementor-widget elementor-widget-text-editor\" data-id=\"1ac327b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p data-pm-slice=\"0 0 []\">Starbucks also launched its #RedCupContest campaign. In this campaign, users were pushed to share their holiday-themed cup designs on their social media handles. As a result, the brand enjoyed massive UGC content that led to increased engagement.<\/p><h3>Hyper-personalized and targeted activations with AI<\/h3><p>Brands who employ AI-driven customized experiences, often seek to create seamless product trials and recommendations. AI offers a touch of personalization to the customers before they make a purchase.<\/p><h4>Dolce &amp; Gabbana&#8217;s Dragon Year Emoji Game\u00a0<\/h4>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6c77bc8 elementor-widget elementor-widget-video\" data-id=\"6c77bc8\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/62IQRree8FQ&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-947e4fb elementor-widget elementor-widget-text-editor\" data-id=\"947e4fb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p data-pm-slice=\"0 0 []\">Dolce &amp; Gabbana got creative to celebrate the Year of the Dragon with a Dragon Year Emoji Game. This interactive experience allowed users to create and save personalized Dragon-themed emoji packs and posters. Using AI and generative content (AIGC), they could unlock WeChat stickers with DG&#8217;s virtual gachapon machine. This made the Dragon Year celebrations more playful and exciting.<\/p><h3>Exclusive Pop-up experiences<\/h3><p>Pop-up stores and kiosks thrive on exclusivity and FOMO (Fear of missing out). These exclusive experiences make brand activations unique as well as memorable.<\/p><h4>Biotherm Hainan Pop-Up Store AR Experience\u00a0<\/h4>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ca40c0a elementor-widget elementor-widget-video\" data-id=\"ca40c0a\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/YU_eJ2LUgqY&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a2526ab elementor-widget elementor-widget-text-editor\" data-id=\"a2526ab\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p data-pm-slice=\"0 0 []\">The gamified pop-up store of Biotherm in Hainan showcased fluffy cloud installation and engaging workshops to promote the Cera Repair cream. Users could interact with dreamy AR clouds and snap fun interactions using AR. It not only created buzz about the brand but eventually led to high foot traffic as well.<\/p><h4>Glossier\u2019s Temporary Retail Strategy\u00a0<\/h4>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b446442 elementor-widget elementor-widget-image\" data-id=\"b446442\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"520\" src=\"https:\/\/tryon.kivisense.com\/blog\/wp-content\/uploads\/2025\/03\/image4-9.png\" class=\"attachment-large size-large wp-image-8463\" alt=\"Brand activation\" srcset=\"https:\/\/tryon.kivisense.com\/blog\/wp-content\/uploads\/2025\/03\/image4-9.png 1140w, https:\/\/tryon.kivisense.com\/blog\/wp-content\/uploads\/2025\/03\/image4-9-768x350.png 768w\" sizes=\"(max-width: 1140px) 100vw, 1140px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5e8bbaf elementor-widget elementor-widget-text-editor\" data-id=\"5e8bbaf\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p data-pm-slice=\"0 0 []\">\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0Source: Glossy<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b4ad92c elementor-widget elementor-widget-text-editor\" data-id=\"b4ad92c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p data-pm-slice=\"0 0 []\">Glossier encourages immediate purchases by following a very clever strategy. The brand arranges its pop-up stores in limited cities bound by a time limit. This increases demand and encourages high sales volume.<\/p><h3>Product interaction<\/h3><p>To ease up the purchase decision for customers, brands came up with robust solutions, like free trials and product sampling campaigns. With free samples, and trials consumers can enjoy a hands-on experience, eliminating doubts and improving their confidence in the product.<\/p><h4>YSL Beauty\u2019s LIBRE Eau de Parfum 3D Experience\u00a0<\/h4>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-82b86b0 elementor-widget elementor-widget-video\" data-id=\"82b86b0\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=oHmZjy4aQeE&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ee9999e elementor-widget elementor-widget-text-editor\" data-id=\"ee9999e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p data-pm-slice=\"0 0 []\">Recently, <a href=\"https:\/\/www.youtube.com\/watch?v=oHmZjy4aQeE\" data-wplink-edit=\"true\">YSL Beauty<\/a> launched its immersive 3D experience enabling users to test fragrance in an immersive way. It allowed the users to explore the unique scent profiles and appreciate the classy couture bottle design up close. This makes it easier for users to find their signature scents online, without much hassle.<\/p><h3>In-store interactive installations and engagement<\/h3><p>Now that we have talked about all the free sampling and trials, how are brick-and-mortar stores still trying to stay relevant when everything is becoming online? From shopping to food, everything is just a touch of the screen. Physical shops are incorporating more ways to captivate customers and engage them in innovative ways.\u00a0\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1a2d62c elementor-widget elementor-widget-video\" data-id=\"1a2d62c\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=ofQCJPJKGMI&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4e99bfe elementor-widget elementor-widget-text-editor\" data-id=\"4e99bfe\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p data-pm-slice=\"0 0 []\">That&#8217;s where the in-store interactive installations come in. For instance, YSL, a luxury brand, is not stepping down. The Beauty Zone VR pop-up is a fine example of this type of brand activation. Walking in, any consumer can enjoy a preview of the product. The AR and VR pair lets you get an idea of the fragrance&#8217;s smell and preview the ingredients.\n<\/p>\n<h2>Conclusion<br>\n<\/h2>\n<p>Understanding the brand&#8217;s proficiencies is very important. Making a purchase beforehand is not enough to increase the returning customer rate. Brand activation must create transparency and authenticity. <a href=\"https:\/\/tryon.kivisense.com\/#contact-us\">Kivisense<\/a> is one of the few businesses that has introduced all types of virtual try-on experiences. It is also one of the few businesses worldwide to have been hand-picked by Meta for investment. Contact us now.&nbsp;<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Get a preview of all the exciting brand activation examples that are set to make shopping sprees more proficient in 2025.<\/p>\n","protected":false},"author":9,"featured_media":8546,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_joinchat":[]},"categories":[10],"tags":[],"blocksy_meta":{"styles_descriptor":{"styles":{"desktop":"","tablet":"","mobile":""},"google_fonts":[]}},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.8 (Yoast SEO v19.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\r\n<title>Top 10 Brand Activation Examples in 2025<\/title>\r\n<meta name=\"description\" content=\"Get a preview of all the exciting brand activation examples that are set to make shopping sprees more proficient in 2025.\" \/>\r\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\r\n<link rel=\"canonical\" href=\"https:\/\/tryon.kivisense.com\/blog\/brand-activation\/\" \/>\r\n<meta property=\"og:locale\" content=\"en_US\" \/>\r\n<meta property=\"og:type\" content=\"article\" \/>\r\n<meta property=\"og:title\" content=\"\u00a0Top 10 Brand Activation Examples in 2025\" \/>\r\n<meta property=\"og:description\" content=\"With Shopify virtual try on plugin, an AR experience allows customer to use their smartphone to virtually try on shoes and boosts sales...\" \/>\r\n<meta property=\"og:url\" content=\"https:\/\/tryon.kivisense.com\/blog\/brand-activation\/\" \/>\r\n<meta property=\"og:site_name\" content=\"Kivisense Blog - AR Try-on Solutions &amp; Showcases\" \/>\r\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Kivisense\" \/>\r\n<meta property=\"article:published_time\" content=\"2025-03-14T09:01:07+00:00\" \/>\r\n<meta property=\"article:modified_time\" content=\"2025-03-17T09:27:18+00:00\" \/>\r\n<meta property=\"og:image\" content=\"https:\/\/tryon.kivisense.com\/blog\/wp-content\/uploads\/2025\/03\/brand-activation-1.png\" \/>\r\n\t<meta property=\"og:image:width\" content=\"1363\" \/>\r\n\t<meta property=\"og:image:height\" content=\"763\" \/>\r\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\r\n<meta name=\"author\" content=\"Mindy\" \/>\r\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\r\n<meta name=\"twitter:description\" content=\"With Shopify virtual try on plugin, an AR experience allows customer to use their smartphone to virtually try on shoes and boosts sales...\" \/>\r\n<meta name=\"twitter:creator\" content=\"@kivisense\" \/>\r\n<meta name=\"twitter:site\" content=\"@kivisense\" \/>\r\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Mindy\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minutes\" \/>\r\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/tryon.kivisense.com\/blog\/brand-activation\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/tryon.kivisense.com\/blog\/brand-activation\/\"},\"author\":{\"name\":\"Mindy\",\"@id\":\"https:\/\/tryon.kivisense.com\/blog\/#\/schema\/person\/d40bfdad04901085e1caa8831311b163\"},\"headline\":\"\u00a0Top 10 Brand Activation Examples in 2025\",\"datePublished\":\"2025-03-14T09:01:07+00:00\",\"dateModified\":\"2025-03-17T09:27:18+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/tryon.kivisense.com\/blog\/brand-activation\/\"},\"wordCount\":1693,\"publisher\":{\"@id\":\"https:\/\/tryon.kivisense.com\/blog\/#organization\"},\"articleSection\":[\"Solutions\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/tryon.kivisense.com\/blog\/brand-activation\/\",\"url\":\"https:\/\/tryon.kivisense.com\/blog\/brand-activation\/\",\"name\":\"Top 10 Brand Activation Examples in 2025\",\"isPartOf\":{\"@id\":\"https:\/\/tryon.kivisense.com\/blog\/#website\"},\"datePublished\":\"2025-03-14T09:01:07+00:00\",\"dateModified\":\"2025-03-17T09:27:18+00:00\",\"description\":\"Get a preview of all the exciting brand activation examples that are set to make shopping sprees more proficient in 2025.\",\"breadcrumb\":{\"@id\":\"https:\/\/tryon.kivisense.com\/blog\/brand-activation\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/tryon.kivisense.com\/blog\/brand-activation\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/tryon.kivisense.com\/blog\/brand-activation\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/tryon.kivisense.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u00a0Top 10 Brand Activation Examples in 2025\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/tryon.kivisense.com\/blog\/#website\",\"url\":\"https:\/\/tryon.kivisense.com\/blog\/\",\"name\":\"Kivisense Blog - AR Try-on Solutions &amp; Showcases\",\"description\":\"Latest AR try-on solutions for e-commerce and retailers. Learn more about how brands are reshaping their businesses in the Metaverse\",\"publisher\":{\"@id\":\"https:\/\/tryon.kivisense.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/tryon.kivisense.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/tryon.kivisense.com\/blog\/#organization\",\"name\":\"Chengdu Kivisense Technology Co., Ltd.\",\"url\":\"https:\/\/tryon.kivisense.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/tryon.kivisense.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/tryon.kivisense.com\/blog\/wp-content\/uploads\/2021\/11\/Kivisense-logo-2020-19.png\",\"contentUrl\":\"https:\/\/tryon.kivisense.com\/blog\/wp-content\/uploads\/2021\/11\/Kivisense-logo-2020-19.png\",\"width\":4267,\"height\":4267,\"caption\":\"Chengdu Kivisense Technology Co., Ltd.\"},\"image\":{\"@id\":\"https:\/\/tryon.kivisense.com\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.instagram.com\/kivisense\/\",\"https:\/\/www.youtube.com\/channel\/UCqECMHNQBzCMcrGmZqix5Ug\",\"https:\/\/www.facebook.com\/Kivisense\",\"https:\/\/twitter.com\/kivisense\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/tryon.kivisense.com\/blog\/#\/schema\/person\/d40bfdad04901085e1caa8831311b163\",\"name\":\"Mindy\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/tryon.kivisense.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/6f428098eb0fd64ef019a2f96fe6a1eb?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/6f428098eb0fd64ef019a2f96fe6a1eb?s=96&d=mm&r=g\",\"caption\":\"Mindy\"}}]}<\/script>\r\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Top 10 Brand Activation Examples in 2025","description":"Get a preview of all the exciting brand activation examples that are set to make shopping sprees more proficient in 2025.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/tryon.kivisense.com\/blog\/brand-activation\/","og_locale":"en_US","og_type":"article","og_title":"\u00a0Top 10 Brand Activation Examples in 2025","og_description":"With Shopify virtual try on plugin, an AR experience allows customer to use their smartphone to virtually try on shoes and boosts sales...","og_url":"https:\/\/tryon.kivisense.com\/blog\/brand-activation\/","og_site_name":"Kivisense Blog - AR Try-on Solutions &amp; Showcases","article_publisher":"https:\/\/www.facebook.com\/Kivisense","article_published_time":"2025-03-14T09:01:07+00:00","article_modified_time":"2025-03-17T09:27:18+00:00","og_image":[{"width":1363,"height":763,"url":"https:\/\/tryon.kivisense.com\/blog\/wp-content\/uploads\/2025\/03\/brand-activation-1.png","type":"image\/png"}],"author":"Mindy","twitter_card":"summary_large_image","twitter_description":"With Shopify virtual try on plugin, an AR experience allows customer to use their smartphone to virtually try on shoes and boosts sales...","twitter_creator":"@kivisense","twitter_site":"@kivisense","twitter_misc":{"Written by":"Mindy","Est. reading time":"8 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/tryon.kivisense.com\/blog\/brand-activation\/#article","isPartOf":{"@id":"https:\/\/tryon.kivisense.com\/blog\/brand-activation\/"},"author":{"name":"Mindy","@id":"https:\/\/tryon.kivisense.com\/blog\/#\/schema\/person\/d40bfdad04901085e1caa8831311b163"},"headline":"\u00a0Top 10 Brand Activation Examples in 2025","datePublished":"2025-03-14T09:01:07+00:00","dateModified":"2025-03-17T09:27:18+00:00","mainEntityOfPage":{"@id":"https:\/\/tryon.kivisense.com\/blog\/brand-activation\/"},"wordCount":1693,"publisher":{"@id":"https:\/\/tryon.kivisense.com\/blog\/#organization"},"articleSection":["Solutions"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/tryon.kivisense.com\/blog\/brand-activation\/","url":"https:\/\/tryon.kivisense.com\/blog\/brand-activation\/","name":"Top 10 Brand Activation Examples in 2025","isPartOf":{"@id":"https:\/\/tryon.kivisense.com\/blog\/#website"},"datePublished":"2025-03-14T09:01:07+00:00","dateModified":"2025-03-17T09:27:18+00:00","description":"Get a preview of all the exciting brand activation examples that are set to make shopping sprees more proficient in 2025.","breadcrumb":{"@id":"https:\/\/tryon.kivisense.com\/blog\/brand-activation\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/tryon.kivisense.com\/blog\/brand-activation\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/tryon.kivisense.com\/blog\/brand-activation\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/tryon.kivisense.com\/blog\/"},{"@type":"ListItem","position":2,"name":"\u00a0Top 10 Brand Activation Examples in 2025"}]},{"@type":"WebSite","@id":"https:\/\/tryon.kivisense.com\/blog\/#website","url":"https:\/\/tryon.kivisense.com\/blog\/","name":"Kivisense Blog - AR Try-on Solutions &amp; Showcases","description":"Latest AR try-on solutions for e-commerce and retailers. Learn more about how brands are reshaping their businesses in the Metaverse","publisher":{"@id":"https:\/\/tryon.kivisense.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/tryon.kivisense.com\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/tryon.kivisense.com\/blog\/#organization","name":"Chengdu Kivisense Technology Co., Ltd.","url":"https:\/\/tryon.kivisense.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/tryon.kivisense.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/tryon.kivisense.com\/blog\/wp-content\/uploads\/2021\/11\/Kivisense-logo-2020-19.png","contentUrl":"https:\/\/tryon.kivisense.com\/blog\/wp-content\/uploads\/2021\/11\/Kivisense-logo-2020-19.png","width":4267,"height":4267,"caption":"Chengdu Kivisense Technology Co., Ltd."},"image":{"@id":"https:\/\/tryon.kivisense.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.instagram.com\/kivisense\/","https:\/\/www.youtube.com\/channel\/UCqECMHNQBzCMcrGmZqix5Ug","https:\/\/www.facebook.com\/Kivisense","https:\/\/twitter.com\/kivisense"]},{"@type":"Person","@id":"https:\/\/tryon.kivisense.com\/blog\/#\/schema\/person\/d40bfdad04901085e1caa8831311b163","name":"Mindy","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/tryon.kivisense.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/6f428098eb0fd64ef019a2f96fe6a1eb?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/6f428098eb0fd64ef019a2f96fe6a1eb?s=96&d=mm&r=g","caption":"Mindy"}}]}},"_links":{"self":[{"href":"https:\/\/tryon.kivisense.com\/blog\/wp-json\/wp\/v2\/posts\/8306"}],"collection":[{"href":"https:\/\/tryon.kivisense.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tryon.kivisense.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tryon.kivisense.com\/blog\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/tryon.kivisense.com\/blog\/wp-json\/wp\/v2\/comments?post=8306"}],"version-history":[{"count":10,"href":"https:\/\/tryon.kivisense.com\/blog\/wp-json\/wp\/v2\/posts\/8306\/revisions"}],"predecessor-version":[{"id":8506,"href":"https:\/\/tryon.kivisense.com\/blog\/wp-json\/wp\/v2\/posts\/8306\/revisions\/8506"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tryon.kivisense.com\/blog\/wp-json\/wp\/v2\/media\/8546"}],"wp:attachment":[{"href":"https:\/\/tryon.kivisense.com\/blog\/wp-json\/wp\/v2\/media?parent=8306"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tryon.kivisense.com\/blog\/wp-json\/wp\/v2\/categories?post=8306"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tryon.kivisense.com\/blog\/wp-json\/wp\/v2\/tags?post=8306"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}