What is sunglasses virtual try on?
You no longer need to go to stores to try out new sunglasses. This has been made easy with sunglasses virtual try-on technology. This allows you to try out different glasses’ frames, styles and sizes sitting at your home. Trend of virtual try-on technology has enhanced the online eyewear shopping experience. All you need to have is a smart phone and you can virtually try and explore everything all across the world without going outside.
How do sunglasses virtually try to work?
Sunglasses virtual try-on technology makes use of augmented reality and 3D modeling to digitally overlay sunglasses on the user’s face. This gives users a realistic visualization of how the glasses will appear and fit on their face. Users can see how different frames will look on their specific facial features and skin tone. This allows them to make an informed decision depending upon their personal style and preferences.
Technology behind sunglasses virtual try on
Sunglasses virtual try-on technology makes use of a combination of technologies. These include computer vision, artificial intelligence and augmented reality. Computer vision plays a role in detecting facial features and tracking movements of the user. This ensures that glasses remain in position even if the user moves its head or face. Use of artificial intelligence enhances accuracy of face mapping and offers customized suggestions for the user.
Read More: Virtual Glasses Try On: Revolutionize Your Eyewear Shopping Experience
Advantages of Sunglasses virtual try on technology for users
Get rid of decision fatigue
It can be really tiring to spend an hour at a store trying to select the right glasses for you. But use of sunglasses virtual try-on technology can turn it into a convenient and exciting endeavor. It helps the user to narrow down options from a wide range of styles and designs by virtually trying them out. They can try-on any frame with just a simple click.
No visual impairment
If you’re looking for glasses, most likely you will have a prescription. And it can be really difficult to analyze any pair of glasses when you are shortsighted. But virtual try-on technology even works when you are already wearing any glasses. The new glasses set will be superimposed on top of the previous one. This will allow you to analyze your new look with the convenience of your prescription.
Accessible and Inclusive technology
Virtual try-on technology is very beneficial for customers with disabilities or special needs, like those who need adaptive technology for vision loss. This makes the shopping experience more inclusive and accessible.
Advantages of Sunglasses virtual try on technology for brands
Enhanced user engagement
Use of virtual try-on tools encourage active customer participation and enhance user engagement. Brands can increase brand awareness and reach by using user-generated content with social media marketing techniques. They can share customer’s try-on experience and images with their audience through sharing tools. This will allow more and more people to interact with your brand, boosting its sales.
Better conversion rates
Virtual try-on technology helps to improve the conversion rates by enhancing sales and reducing product returns. When customers are able to try their glasses before purchasing them, this enhances their confidence in their purchasing decision. They trust the brand and tend to shop again and again. This boosts the sales and enhances the revenues.
Increased brand recognition
Use of virtual try-on technology gives the brands a competitive edge in the eyewear market. It makes them stand out from others by giving their users an engaging shopping experience that resonates with modern shopping standards. This enhances their reach and allows them to interact with a wider audience, leading to enhanced brand recognition in the market.
Best 4 examples for sunglasses virtual try on
Gucci Sunglasses Virtual Try-on
Gucci’s flagship store has introduced an augmented reality eyewear try-on service. It allows users to try on a variety of new designs and colors. Gucci sunglasses virtual try-on is the next-generation augmented reality shopping approach that blurs the line between reality and imagination. Their accurate 3D display can also help users visualize minute details of the product
Dior Sunglasses Virtual Try-on
MissDior sunglasses virtual try-ons have a blended retro-modern aesthetic. The 3D rendering engine accurately depicts butterfly shapes and golden metal frames. Users can virtually try on a variety of beautiful colors and then buy the perfect pair.
Mojosee Sunglasses Virtual Try-on
Mojosee sunglasses virtual try-on provide an immersive and exciting shopping experience. Users can choose a variety of styles, designs and colors to find the perfect glasses according to their taste and preferences. Their face and frame shape guide can help you decide what suits you best. After selecting the glasses frame, you can easily add measurement and prescription to customize it.
RayBan Sungalsses Virtual Try-on
RayBan offers a variety of glasses for both men and women. But, with such a wide range of options, it can get difficult to choose the right pair of glasses. Here comes the role of virtual try-on technology. Ray Bans sunglasses try-on technology allows the buyers to experiment with various styles and sizes to see what will suit them best. Their AR styling guide can help you find the right glasses using filters such as lens width, frame size and facial features.
source: Ray Ban
Future prospects of virtual try on technology
Innovative technology
Use of more advanced and sophisticated technologies will take the sunglasses try-on experience to another level. Virtual reality has the potential to offer the customers an entirely immersive shopping experience by enabling them to virtually “walk” around a store and try on glasses in a variety of virtual settings. Moreover, the use of AI-driven style guides will provide customized style advice according to a user’s preferences, past purchases, and latest fashion trends.
Increasing usage
As more customers become familiar with the technology and more brands discover its advantages, virtual try-on glasses are predicted to become more common. Its accessibility and lifelike representation of eyewear products will enhance customer’s trust in virtual try-on processes. More and more brands will adopt this technology, giving the users more try-on platforms and a variety of realistic experiences.
Fusion with other technologies
Future glasses virtual try-on tools will use more accurate and advanced technology. Advances in AI and machine learning will make face recognition and mapping more precise, providing a more realistic and personalized try-on experience. Additionally, virtual overlays will become more lifelike, giving users a better idea of how frames will look in different lights and angles.
Conclusion
The advent of virtual try-on technology has been game-changing for the eyewear sector. It has completely transformed the shopping process for users, making it more convenient, personalized, interactive and fun. Kivisense is an innovative company that offers virtual try-on solutions to boost customer engagement and business growth. If you want to learn more about sunglasses virtual try-on solutions, you can get in touch with us. We would love to help you out.
